T. Clay Buck

Every year, the same GivingTuesday chatter kicks up: “It's too crowded.” “Everyone is asking at once.” “Our donors get overwhelmed.” “No one sees our message.” “It’s just a feel-good day for small gifts.” "It never works for us"* And every year, I find myself wanting to say: You’re not wrong… but you’re also not asking the right questions. GivingTuesday isn’t successful because of marketing brilliance.It isn’t a threat because of competition. And it isn’t a throwaway because the gifts skew...

I can’t tell you how many times I’ve asked a nonprofit leader, “What’s your annual budget?” Instead of an answer, I get a weather...

We are in a government shutdown. And even before this, nonprofits across the country were already experiencing unprecedented cuts to...